SKIP

Every purchase we skip sends a signal. What if you could see, in real time, how much money, CO₂ — and hours of your life — you just saved? Would it change how you spend? It did for me.

The Problem: Consumption and Invisible Costs

When we think about emissions, we often picture smokestacks, power plants, or delivery trucks. But a huge portion of a company’s carbon footprint — often over 70% — comes from Scope 3 emissions: the stuff they don’t directly control, like the goods they source, the packaging they use, and the things we, as consumers, buy and discard. And yet, in conversations about climate action, personal consumption often gets a pass. Our daily purchases may seem small, but they collectively steer supply chains, product decisions, and corporate priorities. Products exist because we ask for them — directly or indirectly — through our demand. The problem is, most of us don’t see the carbon, the costs, or the labor embedded in what we buy — which makes it hard to change.

The Spark: From Frustration to Idea

Two things kept bothering me. First, the spotlight on carbon emissions — in media, tech, and policy — had never been brighter. And while climate change is urgent, it's just one slice of a much bigger environmental picture. Still, I thought: why not ride that momentum? Why not use this wave of attention to make sustainability feel more personal — connecting environmental, financial, and individual impact in one habit shift?

Second, I kept noticing how the conversation always focused on companies. We expect them to reduce emissions — especially Scope 3, which includes everything from supply chains to product use — but rarely talk about the shared responsibility behind those numbers. It is not about accounting and fancy dashboards that many advocate for, it is about actual understanding and shared responsibility. The truth is, emissions generally and Scope 3 specifically, exists because people use, want, and demand those products. And while companies have a role to play, so do we. That disconnect sparked the core idea: what if instead of only blaming companies, we also gave people a way to act? What if the decision not to buy could become a meaningful climate action?

How It Works: Dollars, Time, and CO₂

The app is designed to make one powerful habit easier: choosing not to buy. Here’s how it works, step by step:

Rethinking Value: Time, Money, and Meaning

We often underestimate the power of small decisions. But behavior change doesn’t start with sweeping plans — it starts with feedback. When we see the full impact of our choices, we start to notice patterns, triggers, and values that were previously invisible. By turning spending into a moment of reflection, the app helps shift mindset: from autopilot to intentional, from short-term gratification to long-term gain.

One shift hits especially hard: seeing a $40 impulse buy not just as money gone, but as two hours of your hard-earned time. That simple reframe — from dollars to hours — makes you pause. Suddenly, that random online purchase doesn’t feel worth the effort it took to earn it.

And beyond awareness, this tool gives back a sense of agency. Instead of feeling overwhelmed by climate headlines or paralyzed by corporate inaction, we get a clear connection between our everyday choices and our bigger goals.

Above all, it supports something deeply practical: financial clarity. Skipping unnecessary purchases isn’t just good for the planet — it’s a smart way to reach your savings goals, use money more intentionally, and invest in what truly matters. Financial freedom isn’t only about earning more; it’s about spending better.

The MVP: What’s Built, What’s Next

The first version of the app is live — lean, focused, and ready for feedback. Right now, it does one core thing well: it helps you pause before a purchase, see what you’re really giving up (money, time, CO₂), and decide if it’s worth it. No signup required, no clutter — just a simple interface to log skipped purchases and track your cumulative savings.

There’s more I’d love to build: better category-specific emissions data, reminders tied to common spending habits, integrations with budgeting tools, even social features for group challenges or shared goals. But I didn’t want to wait until it was perfect. I wanted to release something people could start using — and shaping — right now.

So I’m looking for curious testers, thoughtful feedback, and anyone who’s trying to spend with more intention. Your input could help shape the next version.

Give it a try — skip just one unnecessary purchase today. Log it in the app, and see what it cost you in dollars, time, and emissions. Then ask yourself: was it worth it?

If it made you pause, reflect, or rethink your habits — I’d love to hear about it. I'm actively improving the app and looking for people willing to test it, break it, or just tell me what feels off.

Because the more we understand our choices, the better we can shape them — for our wallets, our time, and the planet.