New Year's resolutions often fade by February, but what if 2025 could be the year you actually stick to them and see real results?

As the year comes to a close, I find myself reflecting on a journey that began exactly one year ago. In 2024, I started sharing my insights on LinkedIn, unsure if anyone would care about what I had to say. Fast forward, and here we are—celebrating milestones I couldn’t have imagined: a growing community of thousands, the upcoming launch of my first online course, ESG Masterclass for Non-Experts, and the leap into video content with YouTube.

But this isn’t about me. It’s about you and how you can make 2025 the most productive year so far.

If there’s one thing I’ve learned this year, it’s that productivity starts with clarity. Setting clear goals and writing them down has been my North Star. Whether it was growing my newsletter, crafting the masterclass, or starting my YouTube channel, each step was fueled by a vision backed by actionable plans.

As we move into 2025, here are a few things I want to share to help you make the upcoming year your most impactful yet—both professionally in ESG and personally.

1. Write Down Your Goals and Make Them Accessible

Did you know that writing down your goals increases your likelihood of achieving them by 42%? This insight, based on a study by the Dominican University, highlights the power of clarity and commitment. When you put pen to paper—or fingers to keyboard—you transform an idea into a tangible plan.

Personally, I find the act of writing goals both grounding and motivating. I’m a pen-and-paper person at heart, but I also keep my goals in a Google Doc. Why? Because goals aren’t static—they evolve. Having them accessible in a format that allows for regular reflection and improvement ensures they stay relevant and actionable.

Break your goals into manageable timeframes. One method I’ve found particularly effective is focusing on quarterly goals—or what I like to call “quarterly quests.” This timeframe is short enough to pivot if something needs adjustment but long enough to accomplish something meaningful. By the end of three months, you have a tangible achievement to reflect upon and feel proud of, setting the stage for the next quarter.

Here are four actionable tips to maximize your goal-setting process in 2025:

1. Write them down

   Capture your goals on paper or digitally—just ensure they’re visible and clear.

2. Visit them regularly

   Read your goals whenever possible, every day, just have a look and day dream about it ;)

3. Set quarterly goals

   Break the year into “quarterly quests”—short enough to adapt but long enough to achieve something significant.

2. Balance Productivity with Reflection

Productivity isn’t about doing more; it’s about doing what matters. In 2024, I discovered the power of focusing on fewer, impactful tasks and allowing space for deep work. Blocking time for focused efforts, pausing to reflect, and celebrating small wins made all the difference—not only in achieving my goals but also in staying energized and motivated.

As you prepare for 2025, make time for reflection and recharge a non-negotiable part of your routine. Here’s how you can ensure balance and intentionality in your productivity:

Review Goals Weekly

• Prioritize deep work: Reviewing your goals regularly helps keep them top of mind. Your RAS is the part of your brain that filters information, making you more aware of what aligns with your goals.

• Incorporate into your routine: Integrate goal review into your weekly reset or even a daily ritual, like morning planning. A quick 2-5 minutes look at your goals can jog your memory and steer your focus toward aligned actions.

• Stay adaptable: Regular reviews provide an opportunity to adjust and refine your plans as you learn what works best.

• Evaluate regularly: Use methods like red/yellow/green status indicators or a simple to-do list to evaluate progress. This visual system makes it easy to see what’s on track and what needs attention.

3. Make Learning a Priority

If there’s one habit that will propel you toward your goals, it’s dedicating time to learning. Just as you have working hours, you should set aside learning hours—especially in a field like ESG, which is both relatively new and evolving at breakneck speed.

The world of ESG is complex and fast-changing. Staying relevant means continuously learning. This could mean diving into new frameworks, exploring cutting-edge solutions, or simply staying informed about emerging trends. That’s why I’m thrilled to contribute to your learning journey through my upcoming ESG Masterclass for Non-Experts. Whether you’re new to ESG or looking to solidify your understanding, this course is designed to connect the dots between strategy, disclosure, and practice.

👉 Join the waitlist today to be the first to know when the course launches—and enjoy an exclusive 20% discount as a subscriber!

Looking ahead, 2025 is poised to be a transformative year in ESG. To help you get ahead, I recently shared my bold predictions for 2025 ESG trends on YouTube. From regulatory shifts to the rising importance of double materiality, these trends will define the ESG landscape in the year to come. Taking the time now to familiarize yourself with these shifts will position you as a leader in your field.

Subscribe to my YouTube channel for upcoming content—stay tuned for exciting videos!

If you are enjoying this content don’t forget to follow me on LinkedIn for more updates and insights.

1 Must-See Post: Leading the LinkedIn Feed

Here you can find this post from last week Link

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